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Picking an Orange Book

Corporate Communications Policy

This comprehensive policy serves as a guideline for all employees, outlining the expectations and standards for corporate communications within and outside the organization. It is crucial that our communication reflects the cultural sensitivity and professionalism expected by our Asian clients and partners. This policy covers various scenarios including on-site physical meetings, office meetings, social media conduct, and official communications.

On-Site Physical Meeting Communication

  1. Greetings Style

    • Females: Handshakes with partners, clients, contractors, or any other entities are not allowed. A light bow is acceptable as a form of greeting. Allow the opposite party to guide you to your seat, especially if the meeting is initiated by them. Maintain a neutral facial expression throughout the communication process, striving to not express excessive emotions, especially when receiving triggering information. Responses should be concise and clear, avoiding exaggeration and unnecessary detail that might inadvertently disclose sensitive information about the company’s status or conditions. Maintain a minimum arm's length distance from everyone you meet, particularly in your first year and if you are in a junior position, for your own safety.

    • Males: In the context of on-site meetings for core company representatives, handshakes are not initiated unless the opposite party extends their hand first. A polite bow is more appreciated and aligns with our corporate culture, as handshakes are traditionally reserved for sealing deals or formal agreements.

  2. In Office Environment

    • Meetings should conclude with the same light bow, accompanied by a gentle smile. Allow the host to escort you to your vehicle or to a predetermined stopping point. A second bow is customary as a confirmation of departure.

  3. Public Place Meetings

    • Allow the host to direct you to your place at the venue and make the initial order, especially if the meeting takes place in a restaurant. Follow the host's lead regarding food orders; generally, ordering is limited to drinks unless the host offers food. After the conversation, it is recommended to make notes of the meeting agenda to solidify the purpose of the meeting in memory. Regarding billing, females should not propose splitting the bill to avoid potentially offending male counterparts, especially those from the Asian region. If a female is hosting, politely inquire whether you can pay for the meal and proceed based on her response.

Office Meetings on Our Territory

  1. Initiating Meetings

    • When a meeting is initiated by our team, allow the secretary to escort the guest to the meeting room. Greet them with a bow and direct them to their seat. Offer a selection from our bar menu, which includes coffee, tea, soft drinks, fresh juice, and water. If in a senior position and meeting with high-ranking individuals, discretely inquire if they would prefer alcoholic beverages, ensuring not to offer alcohol unless it is clear that the guest prefers such beverages.

  2. Conducting the Meeting

    • Take the initiative to introduce yourself, stating your name, status, role, and position, followed by announcing the actual reason for the meeting and describing the agenda. Listen attentively to your guest's responses, allowing them to speak more than you. This approach not only shows respect but also allows you to gather more details and draw a psychological portrait to better understand their intentions. As the guest prepares to leave, escort them to the door, and request an assistant to escort them to their vehicle.

Social Media Communication

  1. Digital Etiquette

    • Employees must align with the standards of digital etiquette. Avoid sending or posting pictures that contain nudity, provocative content related to politics, or information regarding upcoming deals or corporate activity. Promoting a healthy lifestyle and family and social values is encouraged. The executive board is permitted to post content demonstrating a healthy body in a sports environment, such as a gym, provided the attire is sporty.

  2. Executive Team Guidance

    • Executive team members are advised to consult with the CEO regarding their personal style and character representation on social media. The international presence of our executives carries significant influence, and messages conveyed should align with the company's direction and politics. Demonstrating leadership qualities and showcasing competence through knowledge sharing is encouraged.

Communication via Messengers

  1. Account Segregation

    • Distinguish between personal and commercial communications. Information from commercial interactions may be utilized to train AI systems for more human-like responses in public interactions, including the use of humor, sarcasm, and metaphors. This AI will embody the spirit and character of the Asian Institutional Community in our Digital Avatar.

Official Communications

  1. Corporate Devices and Channels

    • Keep conversations through corporate devices clean, direct, and concise. Important communications should occur through corporate communication channels, including emails and segregated chats, ensuring clarity and professionalism in all exchanges.

Corporate Culture in Communication and Conflict Resolution

As the CEO of our esteemed organization, I wish to address an essential component of our corporate culture, specifically relating to communication and conflict resolution within our workplace. Given the unique cultural context in which we operate, it is paramount that our approach to these matters reflects our collective values and the specificities of our cultural environment.

Communication

  • Leadership in Communication: It is strongly advised that male counterparts take the lead in the process of communication, aligning with our cultural norms and expectations. This leadership role includes facilitating discussions, ensuring clarity and respect in all exchanges, and upholding the dignity of all parties involved.

  • Initiation of Conversations: Only members of the executive team are granted the authority to initiate conversations on matters of strategic importance or sensitive nature. This ensures that discussions are guided by those with the most experience and understanding of the company's direction and the implications of various decisions.

Conflict Resolution

  • Avoiding Open Conflicts: It is imperative that open conflicts are avoided within our corporate environment. Should disagreements arise, individuals are encouraged to step back gracefully and seek the counsel of their seniors to formulate a response strategy. This approach allows for thoughtful resolution strategies that are considerate of all perspectives and the overall well-being of our organization.

  • Appointment of Meetings for Resolution: In cases where conflict resolution requires further discussion, meetings with senior team members should be arranged. These meetings are crucial for designing effective strategies that address the root causes of conflicts while promoting harmony and understanding within the team.

Professional Conduct

  • Non-Tolerance of Toxicity: Our corporate culture strictly prohibits any form of toxicity. Respect, dignity, and professional manners are expected at all times, regardless of an individual's seniority, status, or position within the company. Maintaining a respectful and positive work environment is essential for the well-being and productivity of our team.

  • Adherence to Formal Communication and Legal Procedures: For matters requiring transaction approval or other formal processes, it is essential that all team members adhere strictly to established communication protocols and legal procedures. This ensures transparency, accountability, and the integrity of our operations.

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